WRDS +3.2% | EDT +1.8% | IDEA +4.5% | DLRS -7.1% | TM.WRK +2.2% | CPY +6.8% | PNCL -1.3% | CRFT +4.9% | INK -1.6% | SLGN +2.1% | CRTV +1.2% | TXT +1.3% | ETYM +0.4% | LANG +1.6% | ADBE -0.2% | HD.LNS +1.1% | NTWK +3.1% | TDUM -1.9% | BRND +4.4% | SVNGS -6.2% | ADVRT +2.4% | RSME +2.7% | SPEC +1.5% | PAPR -3.7% | DICT: +0.4% | LOAN -7.1% | THSRS +5.8% |

BIC: Small Pen, Big Idea


BIC pens are the most fungible pen in the world, yet inside each there are worlds inside worlds, all waiting for you.




Art direction by Alex Ward.